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SEO, or search engine optimization is something which a lot of people find intimidating ? after all, the name sounds like something which isn’t going to be a whole lot of fun. However, it doesn’t have to be an ordeal.

In fact, you may even find that SEO is downright fun. Simply put, search engine optimization is basically taking keywords and using them within your articles or website text, and those keywords are the same as the ones the people try to search for when they use search engines. It’s really pretty simple. For example, if you are selling baby blankets, you would optimize your site for all the phrases that people tend to use when searching for baby blankets on the web today.

You’ll find that in many different ways, SEO can be fun. If you do it right, it really doesn’t have to be all the complicated. Once you look at the process as a fun one, you’ll enjoy it more and it will become easier for you. Need some ideas to make it fun? Well, one great idea is to start out just writing what you want to say in the text for your website. Don’t actually worry about the keywords or anything, but just sit down and write. Once you have completed the writing, go back and take a look at it. See how much you have already used phrases and words that are relevant. Then you can go back and add in more keywords that you’ve missed. When you use pronouns, such as “it” you can replace the pronoun with your keyword.

This is because while you can have a lot of fun with SEO, it is possible to overdo it. People really don’t want to read something which is overcrowded with keywords. A good rule of thumb is to keep your keywords to 1-2% density. What does this mean? It means that you should have one or two keywords per 100 words of text. For instance, if you have written a web page or article which is about 400 words long, your keyword should be in there about 4-8 times. Try making a game of it and see if you can “hit the target” on your first try. With some practice, this will become second nature and you’ll be producing search engine optimized content with the best of them.

Yes, SEO needs to be well balanced, but it is nowhere near as difficult as so many think it will be. If you take the time to be well informed and you work at it, you can make SEO fun to work on. Just make sure that you do your SEO like you would chocolate chip cookies. You need enough chocolate chips to have great flavor, but if you have too many, you will have a huge mess. Remember this when working on SEO. Make it fun, keep it balanced, and you’ll find that the SEO just falls into place for you.

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